Epicurious App Launch
Collaborated with the product and design team to build out the subscription flow for the launch of the Epicurious app. Then worked with the marketing teams to help promote the launch.
Static screenshots pulled were designed to leverage the tone of the brand to add personal touches into the subscription flow for the user downloading the app while highlighting the app’s benefits.
Epicurious Launch Promo Assets
Messaging was centered around the breadth of recipes and the library of well-renowned cooking brands across Conde Nast.